Douglas Parker Associates is a Research and Business Development Consultancy with over 30 years experience of working with blue chip clients in South Africa and abroad.
Through the integration of geo-demographic data with consumer behaviour, attitudes and motivation we have contributed extensively to marketing, retailing and commercial property development strategies for many major clients.
Our specialist skills lie in the assessment and evaluation of commercial business ventures and market potentials for which we have developed an extensive range of research products that enable us to consistently meet our clients research requirements.
Our monthly newsletter, The Parker Review, is essential reading for up to date coverage of the retail and tourism markets. It is now published in 3 editions specific to Africa, New Zealand and the International market.